Google Updates Data Highlighter, Launches Structured Data Markup Helper

5:47 PM
If you haven’t started using structured data with Google to help your websites yet, Google has introduced some new tools to make it easier for webmasters to provide structured data for their webpages.



First, Google has updated their Data Highlighter to now cover eight types of structured data, which allows webmasters to easily tag key fields on their sites for the applicable structured data. The tool now includes the following types:

Events
Products
Local businesses
Articles
Software applications
Movies
Restaurants
TV episodes
To use the tool, you need to login to Webmaster Tools, choose your site and then click “Optimization”, then “Data Highlighter”. It gives you the option to tag a single page or multiple pages, verify the tags, and then “publish” it to Google. The process will take webmasters about 5 minutes for single pages, and 15 minutes of a series of similar pages.
If you haven’t started using structured data with Google to help your websites yet, Google has introduced some new tools to make it easier for webmasters to provide structured data for their webpages.



First, Google has updated their Data Highlighter to now cover eight types of structured data, which allows webmasters to easily tag key fields on their sites for the applicable structured data. The tool now includes the following types:

Events
Products
Local businesses
Articles
Software applications
Movies
Restaurants
TV episodes
To use the tool, you need to login to Webmaster Tools, choose your site and then click “Optimization”, then “Data Highlighter”. It gives you the option to tag a single page or multiple pages, verify the tags, and then “publish” it to Google. The process will take webmasters about 5 minutes for single pages, and 15 minutes of a series of similar pages.